399 Bar launched in Perth, 2009, under the introduction new small bar laws. Built to break the mould of Perth large venues, it is a triumph of casual cool and a bar to truly “lounge” where there are no mixed drinks list, but an experienced team to whip you up what ever you fancy to order.
In 2012, 399 Bar was sold to new owners, the work shown here reflects the work Higgeldy were commission by the original owners.
Focussing on the unique approach to hospitality, Higgeldy worked to develop a branding strategy that was clever, confident and a little bit cool.
Higgeldy created items that borrowed textures from the venue and a colour palette that complemented it.
For the website we created a unique handdrawing of the venue with images seemingly taped to a textured paper bscground. The handdrawn affect was carried through the headings and opening hours blackboard.
Logo, Business Card, Posters, Stickers, Signage, Website