Case studies

Fred Step Trolley

  • Fred Step Trolley logo
  • Fred Step Trolley website on ipad
  • Fred Step Trolley information sheet


Fred is a revolution in the Step Trolley construction, it is a unique patented design that is taking back care in the workplace to a new level

Our approach

The brief was to create a friendly logo that evoked dependability and safety.

Brand Identity

Utilising the well known profile of a step trolley and converting it to a tick, Higgeldy hit on a strong solution.


Sticking to a simple and clean style, the website was created to support the sales process.

Key deliverables

Logo, Information Sheet, Website

Visit website

What would you like to discuss  

  • Marketing plans
  • Marketing Automation
  • Identity design (logos)
  • Visual style guides
  • Graphic design
  • Web development
  • Content marketing
  • Copywriting
  • Search Engine Optimisation
  • Photography
  • Videography
  • Email marketing
  • Google Adwords and Facebook ads
  • Social Media Management
  • E-commerce
  • Website helpdesk and healthcare
  • and football, especially Liverpool FC :)


143 Beattie Street Balmain NSW 2041


+61 412 790 833


Where to find us  

We're situated on the junction of Evans and Beattie Streets just opposite the Orange Peel café (mmm chocolate cup cakes)! The building is sort of terracotta coloured. Our door is black with the word "BAUM" running vertically in white lettering.


We're problem solvers, delivering solutions for digital and print that are functional, engaging and most importantly results focussed.